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Showing posts with label Brand. Show all posts
Showing posts with label Brand. Show all posts

Tuesday, March 6, 2012

Brand Extensions: World-Dominating Ikea Now Makes Fully Furnished Houses

× Like us and you'll find top breaking news in your Facebook newsfeed. Sign up for our daily email newsletter and get top stories and breaking news delivered to your inbox. Wednesday, February 29, 2012, by Sarah Firshein

Things Ikea has been doing forever: unleashing relationship turmoil on all who buy its MALM beds and all who navigate its stores. Things it should have been doing forever, arguably: creating video instructions for its products and designing houses. Now these are both a reality: the Swedish furnishings chain has just unveiled its first-ever line of houses. Designed in partnership with Oregon firm Ideabox, the "Activ" (Swedish for—guess!) model is a one-bedroom prefab home aimed at a Pacific Northwest consumer. Translation: it's eco-friendly (fual-flush toilets, Energy Star-rated appliances) and features fiber-cement siding, a metal roof, Ikea flooring, Ikea closet systems, cabinets, beds, and so on. Colors are customizable and the $79,500 house is shipped with everything from cabinets to countertops ready to go; per the architects' description: "Think of it as your own personal euro designer flat... only where you want it!" Or just think of it as a house that was built using only one tool: an S-wrench.

· IKEA DEBUTS COMPLETELY-FURNISHED, PRE-FAB, MODERN HOMES [PSFK]
· aktiv [Idea Box]


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Thursday, March 1, 2012

Brand Extensions: Jonathan Adler to Take "Happy Chic" Talents to Handbags

× Like us and you'll find top breaking news in your Facebook newsfeed. Sign up for our daily email newsletter and get top stories and breaking news delivered to your inbox. Monday, February 27, 2012, by Sarah Firshein

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Looks like Kelly Wearstler's not the only interiors whiz to hop into fashion: Jonathan Adler is doing so too. Motivated by customers who "say that a pillow or vase design would make a great accessory," the interior designer has launched a collection of totes and clutches, as well as items such as needlepoint sunglasses cases. Bags run $38 to $250; "more substantial" pieces are planned for fall but spring accessories are available online now.

· Jonathan Adler Launches Handbags [WWD via Stylelite via The Jane Dough]
· Accessories [Jonathan Adler]


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Monday, February 13, 2012

Brand Extensions: Launching next week: Alexander Wang's first-ever...

× Like us and you'll find top breaking news in your Facebook newsfeed. Sign up for our daily email newsletter and get top stories and breaking news delivered to your inbox. Friday, February 10, 2012, by Sarah Firshein

? Back to top

? Previous: Watch Tina Fey and James Marsden Shop at Ikea on 30 Rock


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Sunday, December 4, 2011

Trulia Brings the Heat With A Brand New App for Kindle Fire

We couldn’t be more excited about the launch of one of the most buzzed about new products of the year - the Amazon Kindle Fire. When we first heard about the Kindle Fire, we knew we had to bring Trulia onto the Amazon platform. After weeks of hard work by our talented mobile engineering team, Trulia is excited to announce our new addition - a brand new app for the Kindle Fire called Trulia Real Estate HD.

Trulia’s new tablet app comes alive on the Kindle Fire’s vibrant color touchscreen and extra-wide viewing angle to give users an incredible search experience.

When you launch the Trulia Real Estate HD app on Kindle Fire, you’ll see a bold and beautiful home screen where you can begin your home search. The full-color tablet experience utilizes the entire screen to display helpful search filters and beautiful property photos, making searching for properties easy and efficient.

Here’s the rundown on the Trulia Real Estate HD App’s features:

Search Filter: Personalize your search from step one by setting filters and search parameters, guaranteeing that you only sort through properties that fit your needs.Full-Screen Slideshows: Unique to the Kindle Fire, use photos gallery search to view big, beautiful property slideshows on the tablet’s entire screen.Save Your Searches: Save your favorite properties and searches to your MyTrulia account, synced to www.trulia.com and across all of your Trulia devices automatically.More Information Instantly: Contact the listing agent to get more details or schedule a showing; Share good finds with friends and family.Start your search on the big, bold home screen Start your search on the big, beautiful home screen

PDP screen See property details on the fullscreen view

srp_screen_2 See search results in a stunning list view

srp_screen Filters help you find your best place to live

Trulia Real Estate HD is available now at the Amazon Appstore for Android here

See Trulia’s entire mobile app roster here

Popularity: 1% [?]


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Thursday, October 27, 2011

SPONSORED POST: Dress Up Your T-P This Halloween! Respect the Roll with the Cottonelle Brand


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Halloween is one time of the year when toilet paper makes its way out of the home and is displayed prominently everywhere - and I mean everywhere - but I think the t-p roll deserves more respect than that! It's been on my mind since I announced our partnership with Cottonelle to introduce their debut collection of designer roll covers as well as the Cottonelle "What's Your Mood Board?" contest.

roll-cover-orange-(digital-only).jpgThe Respect the Roll program is putting a fresh, modern spin on a seldom considered everyday product — and given the time of year, tell me that this orange roll cover wouldn't fit perfectly with your Halloween decorations! *Head below the jump for some Halloween party ideas, as well as more information on how to enter the "What's Your Mood Board?" contest - there's still time to enter, and we can't wait to see your ideas.

We've got some great posts on Halloween to get you inspired and which will also get you working in your home to warm it up for the beginning of the holidays:

Spooky Specimens: Perfect Plants For Halloween

Sure, you could buy scary Halloween decorations at the store, but some of the creepiest options can be found at a garden center, flower shop, or growing in your very own yard. Proceed with caution!... more

Getting Ready for Halloween with HGTV's Sandra Espinet

Do you decorate for Halloween? Growing up, Halloween was my mother's favorite holiday, so our neighbors were greeted with caskets, orange lights, and of course, my mom, dressed in costume to scare the little ones... more


The Cottonelle Brand has a hilarious site called www.RespectTheRoll.com - they've posted some great tips by yours truly about how to keep your bathroom looking beautiful.

Visit the Cottonelle Facebook page to learn how to get one of three designer roll covers exclusively available from Cottonelle Clean Care.

Last but not least, don't forget to enter the Cottonelle Brand "What's Your Mood Board?" Contest! There's still time to enter - check out my post about the contest here.


Our Best Halloween Party Decorations & Ideas

If you want to throw a Halloween party that's slightly campy -- but not cheesy -- here are some budget-friendly decoration recommendations and simple ideas... more

Halloween Cocktail: The Jack-O-Lantern

Kick start the holiday season with the Jack-O-Lantern, a Manhattan with hints of pumpkin, apples, and fall spices. With the blend of spiced apple cider, pumpkin puree, and Jack Daniels, the Jack-O-Lantern is great for either cozying up next to a fire or starting your wild Halloween night. more


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Friday, October 14, 2011

Brand Extensions: Comedian Marc Maron talked to krazy...

× Like us and you'll find top breaking news in your Facebook newsfeed. Sign up for our daily email newsletter and get top stories and breaking news delivered to your inbox. Monday, October 10, 2011, by Sarah Firshein

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? Previous: Launches & Releases

? Next: An Orthomolecular Doc Lists; Political Pads; Tables; More!


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