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AdWeek has just released the results of a hilarious survey about the reading habits of 860 households earning more than $250K a year. Thirty-nine percent of those surveyed list Architectural Digest as one of their favorite magazines, yet the pub. doesn't actually show up on the list of what these people say they actual read. In fact, the only shelter pub on the real reading list—topped by People, of course, and Costco Connection, surprisingly—is Better Homes & Gardens. So, just to be clear: you're telling us that most people only look at the pictures and/or leave Arch Digest on the coffee table because it looks cool and pretty and intelligent? Shocker of shockers!
· What the Rich are Reading [AdWeek via Fishbowl NY]
We kicked January off with one contender for worst house of the year—it's only fitting that we cap the month off on a similar note. Here, for instance, is a five-bedroom Houston property that's listed for $1.5M. The seller appears to have a fascination with mermaids—there's a mermaid-themed master bedroom and a mermaid sculpture in the foyer—as well as taxidermy—there's a room with not one, not two, but multiple mounted heads. There's also a tiki hut out back. Have a look.
· 12930 Memorial Drive, Houston [HAR]
· Fan Favorite in Black and White: Is This Really the Gaudiest House in Houston? [Swamplot]
· Tennessee Presents an Early Contender for Worst Room of the Year [Curbed National]